In order for e-commerce sales to constantly increase, you need to pay attention to a number of aspects. One of them is the website navigation system.
Users pay special attention to how they navigate the website, appreciating easy access to its individual resources. Therefore, it is worth optimizing this aspect as much as possible by using faceted navigation. What is it and what does it mean for UX ? We give you a hint!
It is difficult to navigate a website composed of many subpages and categories.
Faceted navigation what is it
Therefore, it is worth comprehensively optimizing the structure Ws Database of the website to meet the expectations of recipients and make it easier for them to take specific actions.
Faceted navigation then turns out to be a perfect solution , as it significantly improves the comfort of using the website. It is a search system based on facets, i.e. features of the products offered on a given website. Thanks to it, the consumer can easily and quickly find the products they are interested in, while avoiding unnecessary content.
Since many entrepreneurs are still wondering what faceted navigation is, it is worth illustrating this system with a specific example. If a customer is interested
Faceted navigation in the context of UX
In a white, cotton T-shirt, any products in a different color, style or BO Leads material will certainly not interest him. It is therefore important that the navigation makes it easier for him to reach only the desired product range, so that he does not have to browse pages with other offers.
Faceted navigation allows you to select certain boxes or indicate product categories, thanks to which only products tailored to the customer’s expectations are displayed.
Faceted navigation is a solution used in most online stores. Website owners rely on this system because it significantly improves the functioning of the website, thus guaranteeing full access to its resources.